If the NFL was scripted, the meme has officially evolved from tin-foil hat conspiracy into the league’s most profitable inside joke. As we stand on the precipice of another historic Championship Sunday on January 25, 2026, fans aren’t just studying depth charts—they’re hunting for plot holes. From the infamous “color-matched” Super Bowl logos of years past to the sudden rise of unexpected heroes, the drama often feels too perfectly timed to be pure coincidence. And if the NFL was scripted, today’s matchups—New England Patriots vs. Denver Broncos and Los Angeles Rams vs. Seattle Seahawks—would serve as the penultimate episodes of a television masterpiece engineered for maximum ratings.
The AFC Blizzard: A New England “Ghost” Story
In the AFC, the scriptwriters have gone for a classic “Passing of the Torch” motif set against a cinematic backdrop. In this theoretical world, if the NFL was scripted, the New England Patriots’ victory over the Denver Broncos wouldn’t just be a win; it would be a cold-blooded return to relevance for a franchise that spent years in the wilderness. Having Drake Maye lead a game-winning drive through a literal Denver blizzard—complete with a flea-flicker that leaves Sean Payton speechless—is the kind of high-stakes drama that keeps 50 million people glued to their screens.
The NFC Rivalry: The “Redemption Arc” in Seattle
Over in the NFC, the storyline shifts toward a decades-long grudge match between the Los Angeles Rams and the Seattle Seahawks. If the NFL was scripted, the Seahawks’ narrow 31-27 victory over Sean McVay’s Rams would be the ultimate payoff for the “12s” who have waited since 2015 for a chance at Super Bowl redemption. The script calls for Sam Darnold to complete his “hero’s journey” from discarded backup to Super Bowl starter, overcoming the offensive firepower of Puka Nacua and Davante Adams in a game that features four lead changes in the final quarter alone.
The Marketing Dream: The Super Bowl LX Rematch
Why do fans keep insisting the league has a hidden playbook? Because a Patriots vs. Seahawks Super Bowl LX is the perfect marketing loop. If the NFL was scripted, the “league offices” would have realized that a rematch of Super Bowl XLIX—exactly 11 years later—is the easiest way to sell nostalgia and high-stakes tension. It’s the story of the “Interception at the Goal Line” being brought back to life, giving Seattle a chance to finally “run the ball” (or at least let Sam Darnold finish what Russell Wilson couldn’t) in front of a global audience in Santa Clara.
The Role of the “Unlikely Hero”
No script is complete without a breakout star that no one saw coming. If the NFL was scripted, the spotlight would fall on someone like New England’s Christian Gonzalez, whose clutch interception in the waning moments of the AFC title game serves as the perfect “cliffhanger” ending. These moments feel too “clutch” to be accidental, leading social media to explode with “the script is in!” every time a defender makes a play that saves the season. In 2026, the league has leaned into this, using the unpredictability of the playoffs to fuel a narrative that feels both fresh and strangely familiar.
Behind the Curtains: Ratings and Revenue
At the end of the day, the “script” is really just the NFL’s uncanny ability to produce the most profitable outcomes through sheer parity. If the NFL was scripted, they couldn’t have picked a more lucrative final four: the massive Los Angeles market, the historic New England fan base, the passionate “12s” in Seattle, and the Mile High magic of Denver. While the players are definitely hitting for real, the way the matchups align for maximum TV viewership makes it hard not to wonder if there’s a writers’ room somewhere in Park Avenue making sure the drama never dips below a ten.
Is the Finale Already Written?
As we look ahead to Super Bowl LX in Santa Clara, the question remains: does New England finish the “rebuild” story, or does Seattle get their “revenge” story? The beauty of the NFL is that even if it was scripted, we’d still be watching every second of the season finale.